Campaign Coverage
Bold launches with polished visuals, styled sets, and storytelling that keeps your hero items irresistible.
Hungry?
What The Food
Your guide to better taste and expereince
Services
Food Testing
I bring expert taste buds to the table – measuring the flavor, judging the value, and guiding you to perfect your menu.
Content Creation
Scroll-stopping content tailored for your brand and audience.
Meet WTF
MWAFAK TARABEN
Food Blogger & Visual Storyteller
"Every dish has a story -- and I bring that story to life. Through thoughtful recipes and rich storytelling, I help brands translate flavor into feeling, and moments into memories."
Trusted by the Icons of Taste
It's been an honor to craft content that connects and keeps audiences craving more.
3+Years in Business
147+Happy Clients
752+Dishes tested
Client Testimonials
Real words from brands I’ve worked with Compliment interested discretion estimating on stimulus apartments oh Dear so sing when in find read of call. As distrusts behaviour abilities defective is.
HANGAR
A journey of professionalism and diverse experience with honest evaluations — just as we’re used to from Mr. Mowafaq on his blog What’s The Food.
MOVO
An exceptional experience in every way! Mr. Mowafaq is a true professional with refined taste in creating content.
Chicken & Fish
You lit up the restaurant — wishing you all the best and good health, Truly one of the smoothest and most pleasant collaborations, with excellent results
